Follow me on Twitter and on Facebook
Samsung has begun a week-long sale, teaming a 3DTV with a Samsung Galaxy Tab 10.1 tablet, as a bundle. Is it about poor 3DTV sales, as Samsung is spinning it as, or is it because both are doing poorly? Some think this might be the only way to effectively sell both of the products, at least for now.
Sarah Rotman Epps, a Forrester analyst who covers the tablets market said that, “It’s like bundling two losing products together.”
Samsung has confirmed that demand for 3DTV sets is flat. There are two obvious problems with 3DTV: as we’ve discussed before, HDTV has only recently taken a spot in the hearts of consumers, and in this troubled economy, they aren’t likely to “refresh” their home theater so soon. Additionally, 3DTV has the same problem that HD-DVD had when it lost to Blu-ray: not enough content.
As far as tablets go, it’s been said that when consumers think of tablets, they think of only one tablet: the iPad. Epps said, “This [bundling] is what they should have been doing from the beginning. Other than the iPad there is no convincing standalone tablet. The only way anyone else can compete is by bundling.”
We’re not so sure. Recent surveys have shown Android tablets are starting to make inroads. Apple’s iPad dominates, with 70 – 80 percent of the market, market research firms have said. However, Android tablets are starting to see their market share climb, and the Galaxy Tab 10.1 is a solid rival to the iPad in size and weight, and overall specs.
The major blocker to Android tablet sales, we think, has been Honeycomb. With the releases of Android 3.1 and 3.2, Honeycomb has finally begun addresses the bugs and issues that have slowed it down when (realistically) 3.0 was released, far too early.
At any rate, there are currently two such deal available from Best Buy. One is online only and consists of a 55-inch Samsung 3D LED HDTV, along with a white Galaxy Tab 10.1 & 3D Starter Kit Package; the link for that deal is here; the price is $1,999 (if you prefer a grey Galaxy Tab 10.1, the link for that package deal is here).
There’s also a store-only deal; in that case you get a 46-inch Samsung 3D LED HDTV, along with either a grey or white Galaxy Tab 10.1, for $1,499.
Samsung makes great HDTVs, and the Galaxy Tab 10.1 is a great tablet. If you can get them together for the price of one, why not go for it, assuming you are in the market for both?
After all, surveys have shown that tablets see a lot of use on the couch as couch potatoes watch and surf at the same time. A package deal seems only natural.
Since LG also sells TVs and tablets, can an LG package deal be far behind?