On Aug 30, DreamWorks Pictures released the third poster for “Real Steel,” the science fiction, action film that also crosses the genre into sports movie. The poster joins the new set of images for the movie, and a recent video featurette that looks at the story.
The poster puts Hugh Jackman, the movie’s star, at the front and center and acting as the literal front man for Atom, the robot boxer he build and trains with his son.
Click on the “Real Steel” poster to see it in fulll size.
“Real Steel” is set in the near future of 2020. The movie, directed by Shawn Levy, is loosely based on the 1956 short story by Robert Matheson, the science fiction writer who also penned “I am Legend.”
Jackman plays Charlie Kenton, a former fighter who lost his chance at the big title when steel robots took over the boxing ring. Charlie now works as a small fights promoter for robot fights, working with low-end bots and moving from one underground boxing venue to the next.
With his Max (Dakota Goyo), his estranged son, Charlie decides to build robot that will be a contender. It’s Charlie and Max’s shot at a comeback, and a new relationship, and the stakes in and outside the ring are high.
Watch the “Real Steel” featurette or click on the “Real Steel” photos.
The poster’s layout uses Jackman’s star power and draws on the perennial coolness of butt-kicking robots, but suggests the thematic connection between the two. Not only are the two in similar poses, but Atom’s name – a possible play on the name of the biblical Adam, the first man – is prominently featured.
The poster plays into the film’s action, as explained in the “Real Steel” featurette embedded left. Meanwhile, the released images from the movie offer a glimpse into both the action sequences with various robots, and the human relationships that make up the emotional core of the film. Both reflect the movie’s featurette, with may contain plot spoilers.
In addition to “Real Steel” director Levy (“Night of the Museum”) and stars Jackman and Goyo, the movie stars Evangeline Lilly, Kevin Durand, Anthony Mackie, Hope Davis and James Rebhorn.
“Real Steel” will be released to movie theaters Oct. 7, 2011 on both conventional and IMAX screens.
Pittsburgh movie-goers can catch the film at the AMC Loews Waterfront 22, with tickets available for online purchase at Fandango, as well as SouthSide Works Cinema and Waterworks Cinema 10.