The BlackBerry Bold 9900 was released nationwide on T-Mobile, and for $299.99 after a $50 mail-in rebate and signing a two-year contract you can get your hands on what many are calling the greatest BlackBerry Research In Motion has ever made. But is throwing down $350 in store or paying $300 online too much for a BlackBerry?
It’s no secret that RIM has been having a rough year. After starting off with high hopes in January at CES with the first public appearence of the PlayBook, things sort of went very south very quick. Android was crouching into its territory and eventually surpassed it while Apple broadened the gap between the two.
High-ranking employees wrote several letters to express their frustration with the company’s business ethic which caused stock prices to plummet. The PlayBook didn’t get the reception RIM hoped it would, and the general opinion was that RIM was very quickly on its way into oblivion.
However, if you’ve been keeping track with RIM news the past month or so, you will notice that things seem to be on a bit of a turn around. With the announcement of BlackBerry 7 and several phones that run it, as well as making them available in over 250 countries, the RIMpire is truly starting to strike back. Just this week, stock prices have been on a steady rise.
The Bold 9900 is at the top of the list of new phones from RIM, and three of the four major carriers now have it available, and most bloggers claim it’s a great phone, “For a BlackBerry.”
I myself am on T-Mobile and have been for over five years. I love their service, plans, prices, and even have two of my family members on my plan with me. Their customer service has always been stellar, although it’s fallen off a little bit as of late. I’ve been anxious for months for the new Bold to be released on my carrier because I’ve had my 9700 for 22 months now, which means I’m up for an upgrade.
Then the rumors began spreading that the 9900 would essentially be $350 with a two-year contract.
My nerdy little heart was quite shattered when I first read that. Sure, they offer you a $50 rebate if you buy in store and it’s $300 online, but to me that’s not good enough.
If you’ve read my articles, seen me on Twitter, or have me as a contact on BBM, you know that I’m a huge supporter of all things BlackBerry and have unfaltering loyalty to RIM and their products. However I must be honest and say that the Bold is not worth $350 and a two-year contract.
I’m saying $350 because I’ve always believed mail-in rebates are more trouble than their worth and I never seem to take advantage of them.
With the way the mobile industry is right now, growing exponentially every day, the harsh truth is that BlackBerry smart phones are still two steps behind the rest of the competition. Android phones were getting dual-core processors with 1GB of RAM and Super AMOLED screens on their high-end phones a year ago. Now we’ve got a new flagship device from RIM that has single core processors with 768MB of RAM and they’re being priced the same, and as is the case with T-Mobile, more than phones that are quite honestly better.
If I were not already biased to BlackBerry and I walked into a T-Mobile store for a new phone and saw the 9900 standing next to an HTC Sensation I would very quickly choose the Android because it has better specs for a much better price.
It is with great regret that I say that unless T-Mobile greatly reduces the price of the Bold 9900 by the time my upgrade date rolls around in the middle of September, I won’t be purchasing it. I won’t do anything drastic like defect to Android; I would sooner shave my dog bald with a dull razor. I will simply wait for a much more reasonable price from Magenta before grabbing a phone that i’ve been so ready to own for several months.
What are your thoughts? Let me know in the comment section below!