La Cocina, based in San Francisco’s Mission district, incubates “low-income food entrepreneurs as they formalize and grow their businesses by providing affordable commercial kitchen space, industry-specific technical assistance and access to market opportunities,” with a primary focus on women from communities of color and immigrant communities. Our vision is that our program participants will become economically self-sufficient and contribute to a vibrant and diverse economy doing what they love to do”. So naturally, a street food festival sponsored by La Cocina is going to bring the richness and authenticiy of the cusine that comes out of San Francisco’s immigrant communities to the forefront.
Saturday is the 3rd Annual Street Food Festival, from 11-7, taking over Folsom Street from 26th-22nd, with over 75 vendors (do not eat anything on Friday!). La Cocina recommends mapping out your path through this amazing collectiion of great food, which includes SF faves, like Flour & Water and Slanted Door, the Nom Nom food truck of last season’s Great Food Truck Race fame, and so many businesses that got their start at La Cocina; El Buen Comer, La Luna Cupcakes (which we proudly serve at our caterings see Tres Senoritas Gourmet), Chaac Mool (now part of Andre Boudain’s famous list of food destinations), Tamale’s de Los Mayas, El Huarache Loco, Estrellita’s Snacks, Kika’s Treat and so many, many more. Come early and come hungry!
In conjunction with the festival, starting this Sunday, La Cocina is hosting the Second National Street Food Conference in 2010, with a “focus on street food culture- the food and the people that make it-, policy and legislation, the economics of street food, and small business incubation. It is intended to be an open forum for ideas, an exchange between vendors, consumers, regulators and dreamers, and, hopefully, a place where changes can be set in motion to create more viable options for low-income vendors.” The Conference and Sunday Brunch will be held at Fort Mason Center. Here’s the link for registration through La Cocina. The 2-day conference includes Sunday Brunch from 12:00-1:30pm with “Top Chef Masters contestant Suvir Saran and some of La Cocina’s fabulous chefs for a delicious culinary extravaganza. Eat and drink to your cart’s content!”, followed by break-out panels including: Chefs in Conversation About the World’s Best Street Food and Writing About Street Food on Day 1; on Day 2- Tales of Two Cities—From Taco Trucks to Gastrobuses: Has American “Street Food” Fundamentally Changed? plus a Vendor Track on Marketing for Mobile Food and much, much more.
On-site registration will be available for brunch and conference sessions.