Buffalo, New York is the second most populous city in the state of New York, after New York City. It’s also the new hub for many upcoming fashion designers. Buffalo NY will also play host to its third annual Buffalo fashion week this Sept. 3-10. The city is quickly creating a new buzz as the next fashion hub. Fashion designer Steven Bales runs a clothing company based out of Buffalo, NY called “Bales Clothing”.
Bales Clothig was launched in 2006. They make woman & mens clothing Steven Bales states “Its main mission is too be seem as a lifestyle brand”.
I caught up with Steven Bales to get the inside scoop on his lifestyle brand.
Tammy B:How would you describe your line?
Steve Bales: Bales Clothing is a new and upcoming clothing company with unique graphics and designs, that everyday people can appreciate and wear in their everyday lives. Bales Clothing also caters to the woman who wants to be fun, classy and attractive on a night out on the town, special events and even a date night.
TB: How did you get started in Fashion?
Steve Bales: It all started when I was in 7th and 8th grade. I had every hand me down known to man that had labels like Ralph Lauren, RL, Polo, Sport, Nautica, Chaps, Perry Ellis and more… All the kids in school wanted to be my friend just because of that and I didn’ t understand… And at the time, I would express myself artistically because that is what I knew best to do. So I started to sketch clothing, always wondering why is that people save and spend all there money on designer clothing… And said to myself, “why not my clothing”…
I then went to Fashion Industries H.S. and on to Buffalo State College, where I studied Fashion Design for 4 1/2 years. I then withdrew from College to focus on my Dreams and goals: To become an internationally known clothing company; start my own fashion magazine; and succeed in my Amway business.
TB:How do your describe your demographics?
Steve Bales: Our demographic is primarily from 16 – 23. We have fun and outgoing designs that have been appreciated by the youth and young adults. As we introduce more apparel into our collection, we are starting to appeal to the late 20’s and early 30’s. Or you can say, those who are looking to still be tasteful and sexy.
As far as the gentlemen, we have not started our Menswear line yet. But, we do have awesome graphics that we highlight on T-shirts, Hooded Sweaters, Sweaters, Tanks and more.
TB:How would you describe your line and How is it different?
Steve Bales: Our line is encompassed of multiple designers with different ideas and creativity. We use the elements in our logo to create a graphic collection that is fun and cool, and at the same time meaningful to those with imagination. Its not for everyone, but everyone can wear it! Our Womenswear for fall / winter is very appealing and fitted for the woman going out to a classy lounge or night club. It is different in its cut and comfortable materials used to make a woman feel comfortable about standing out of the crowd.
TB:What’s your best seller?
Steve Bales: Our best seller T-shirt right now is our Panda TuT Shirt. (Photos are attached). We are also excited about the new fall / winter colors to be released in September 2011.
TB:What’s next for the line?
Steve Bales: We are currently designing our spring / summer collection which will be adding a flare of summer dresses and flowing dresses. Brighter colors and fun patterns as well. The new graphics for spring / summer will no doubt be seen on multiple athletes and celebrities nation wide. We are currently planning our spring / summer fashion show for late Nov / Dec 2011. “Pandamonium” will be announced shortly.
TB: Whats are your expansion plans?
Steve Bales: We are currently working with a few boutiques in NYC to carry our collection. We will also be visiting Chicago and Miami to have our collection featured as well.
For more info:
Steven Bales 917.612.0750